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Our design philosophy

We started our journey with one question: What does it take to create something meaningful? The answer can be distilled to one word: simplicity. Every detail is purposeful, yet restrained. It leaves room for the users' self expression. Here's why:


Grooves: on the front and back of the case, add durability

Recessed back bumpers: help withstand curb hits

Reinforced corners: protect against rough handling

1-touch open/close frame: fast access and keeps the elements out

Molecular-level anodizing of our aluminum alloy at a 7 micron depth: improves resistance to scratches

Silent Run Lisof® wheels: patented wheel material created in Japan by Hinomoto Jomae Ltd. and Mitsubishi Chemical to reduce noise by 15% vs standard polyurethane wheels