"I never thought I was a good drawer"

Jens Magnusson, an award-winning Swedish illustrator in the streets of New York.

Meet Jens Magnusson, an award-winning Swedish illustrator. His design philosophy is simple: to make people smile. To lighten up their day by offering a dose of delight.

For our launch in 2016, we asked Jens to conduct a whimsical study of travel through the lens of his daydreams. He created three illustrations which we turned into a set of limited-edition note cards: The Art of Daydreaming: Series 2. (FYI - Series 1 sold out within 3 weeks). Watch Jens' Swedish daydream unfold.